Proven Marketing Strategies For Your Company

Search engine ranking

The internet age is in full swing. Millions of people consult the web to find out information about products, services, their favorite sports teams, or just to check the weather. And the first place they head to is a search engine. Google has understood this trend, and has adeptly taken its place as the number one search engine in the world. This is why they dominate the search engine market share, receiving about 65 percent of it. From its inception, Google has tried to set itself apart from the rest of the world, so much so that their lawn is fully mowed by goats that are rented from a grazing company.

Since its humble beginnings, Google has gone to great extents to secure itself as the leader in providing quality information for users. They took their time developing the PageRank algorithm, and even Continue reading “Proven Marketing Strategies For Your Company”

How SEO Marketing Can Make or Break a Small Business

Search engines

Online marketing is a relatively new innovation in the marketing world, but today, it’s one of the most important tools a small business can utilize. In particular, the practice of SEO, or search engine optimization, can take a website to the top of the Google rankings through hard work and plenty of quality content. However, successful Internet marketing requires that all the moving parts of your business reach a singular harmony. Here are some great SEO tips to remember as you work toward making that happen:

SEO leads have a better close rate.

SEO leads are what are called inbound leads, meaning your potential clients can come looking for you, instead of the ot Continue reading “How SEO Marketing Can Make or Break a Small Business”