If you are a business owner, here are a few facts which should catch your attention. Three quarters of internet search engine users never scroll past the first page. Does your company’s website show up on the first page? More than half of consumers research a product with an internet search. That’s much more than visit a company website or social media platform. 42 percent of internet users click on the top ranking organic search result. 57 percent of B2B marketers say that search engine optimization marketing or SEO marketing has an enormous impact on their lead generation. And nearly half of mobile device users look up product reviews using that device.

This is why SEO tools for SEO reporting are so important. And there are SEO reporting firms which can help improve a company’s presence on the web. What does this mean? Basically, it means increasing a company’s Google rankings. SEO reporting is one of the best ways to improve the presence of a company on the web.

Search engine rankings are among the most important ways to ensure that a company stays engaged with the web. There are a lot of companies that believe they can keep their online content up to date. But this is not often the case. Frequently, a company will fail to map their updates according to trending topics. It is for this reason that SEO reporting will probably grow increasingly important to company operations. The strongest companies are fast becoming the companies which can best articulate their messages on the web.

Ensuring that people are hearing that message is what an SEO reporting firm can help with. Many of these firms use a pay per click method which allows them to monitor the success of various campaigns. It is for this reason that search engine optimization is changing internet marketing forever.